Friday, February 19, 2010

Apolis x Rapha Transit Elite Sweater

[TRANSIT ELITE from Dave Christenson on Vimeo]

In a rather inspiring collaboration, Apolis Activism and Rapha have teamed up to create theTransit Elite Sweater as part of AA's Nepal Project. In keeping with AA's product-with-purpose model, they've created a beautiful video that beautifully highlights the Nepalese women who stitched the sweater, allowing the viewer that rare opportunity to actually see the who and how behind their product. And just like everything else from these two brands, the quality is impeccable - think merino wool, cashmere, vintage styling, and signature Rapha cross stitch. 50 women, 3 months of hard work, and and one amazing sweater that's actually worth the price.